Raison is a branding boutique—a cadre of marketing specialists who are passionate about what they do. And who’ll work directly with you to help build your brand and engage your audience, from a growth strategy for a nascent brand to fully integrated campaigns and every detail in between. All without annoying egos or the high-rent extras that drive up costs.
Humans with
Mad Skills
Just a Few
Lee Wall
Pragmatic Innovator
About Lee
Lee takes the balanced (Libra) approach to marketing and creative. On one side of the brain, he’s an original thinker, writer, and artist that snatches wordplay and metaphor from the ether. On the other, he is an account steward with a dead eye on practicalities like budget, timeline, ROI, ethics, and brand fidelity. Lee always finds a way to think, plot, and scheme a way through a complex challenge and chart a path to a happy outcome.
Aaron Brenner
Chief Ambassador
About Aaron
After a sabbatical working afield, learning the language of complex web projects, Aaron is back on home turf with an expanded knowledge base. Upon his repatriation, Aaron was elected Chief Ambassador of Raison. Aaron’s background in urban planning prepared him well for this office. He is a meticulous planner, keeping Raison on point and devising more efficient solutions for our clients’ challenges.
Colby Walls
Stealth Conductor
About Colby
Colby will sneak up on you. With his humble approach, you may think he’s an average guy. Don’t be fooled. When his work hits you, you’ll reassess. Colby’s less-is-more approach to design elevates brands to the next level, leaving clients feeling like their game just got elevated. Colby’s years of experience in higher-ed as a designer, photographer, and project manager serve Raison’s independent school clients particularly well.
Michael Bodnar
Content Acrobat
About Michael
Michael is a triple-threat with professional experience as a writer, photographer and website developer. He juggles image, word and plug-in with a nimble ease that comes from practice. Michael is a ringmaster when it comes to managing projects— keeping schedules tamed, assets organized and the lines of communication efficient—all with a concierge-like attitude that serves clients well, even when they are occasionally a bit wild.
Rachel McCroddan
One Woman Band
About Rachel
Ever wonder how those one-man-band performers can play drums, guitar, harmonica, and sing and dance at the same time? Amazing! That’s kind of how we feel about Rachel. With skills in design, illustration, project management, digital media, photography, and inbound marketing, she’s got a lot going on. Rachel also creates the coolest sketchbooks in the house. Respect.
Lee Wall
Man of Vision. Voice of Reason.
About Lee
Lee is one of those rare creative people who is driven by results. He has worked with agencies as large as McCann-Erickson, clients as big as Disney and Coke, organizations as promising as Health Diagnostic Laboratory, Inc., and with professionals as renowned as Dave Martin, certified advertising guru and founder of The Martin Agency. What he learned from all this experience is that the old advertising maxim still holds true: It’s not creative unless it sells. That’s why he created Raison.
Aaron Brenner
Chief Ambassador
About Aaron
After a sabbatical working afield, learning the language of complex web projects, Aaron is back on home turf with an expanded knowledge base. Upon his repatriation, Aaron was elected Chief Ambassador of Raison. Aaron’s background in urban planning prepared him well for this office. He is a meticulous planner, keeping Raison on point and devising more efficient solutions for our clients’ challenges.
Ashley Young
Organized Creative
About Ashley
“Organized creative” is not an oxymoron. Ashley earned a BA in Studio Art from the University of Richmond, with a minor in Business Administration. She also holds a BFA in Graphic Design from the Savannah College of Art and Design. She’s smart, talented and knows how to prioritize. Her clients come first—she actually listens to what they want—her dogs come second, and way on down the list is her ego.
Michael Bodnar
Content Acrobat
About Michael
Michael is a triple-threat with professional experience as a writer, photographer, and website developer. He juggles image, word, and plug-in with a nimble ease that comes from practice. Michael is a ringmaster when it comes to managing projects— keeping schedules tamed, assets organized, and the lines of communication efficient—all with a concierge-like attitude that serves clients well, even when they are occasionally a bit wild.
Rachel McCroddan
One Woman Band
About Rachel
Ever wonder how those one-man-band performers can play drums, guitar, harmonica, and sing and dance at the same time? Amazing! That’s kind of how we feel about Rachel. With skills in design, illustration, project management, digital media, photography, and inbound marketing, she’s got a lot going on. Rachel also creates the coolest sketchbooks in the house. Respect.
Working with Raison
Raison Liaisons
For a lean-running boutique, Raison can get big in a hurry. No matter how enormous the task, our army of talented writers, researchers, strategists, planners, designers, coders, photographers and video directors is poised to get it done.
Raison Liaisons
For a lean-running boutique, Raison can get big in a hurry. No matter how enormous the task, our army of talented writers, researchers, strategists, planners, designers, coders, photographers and video directors is poised to get it done.