Lee is one of those rare creative people who is driven by results. He has worked with agencies as large as McCann-Erickson, clients as big as Disney and Coke, organizations as promising as Health Diagnostic Laboratory, Inc., and with professionals as renowned as Dave Martin, certified advertising guru and founder of The Martin Agency. What he learned from all this experience is that the old advertising maxim still holds true: It’s not creative unless it sells. That’s why he created Raison.

After a sabbatical working afield, learning the language of complex web projects, Aaron is back on home turf with an expanded knowledge base. Upon his repatriation, Aaron was elected Chief Ambassador of Raison. Aaron’s background in urban planning prepared him well for this office. He is a meticulous planner, keeping Raison on point and devising more efficient solutions for our clients’ challenges.

“Organized creative” is not an oxymoron. Ashley earned a BA in Studio Art from the University of Richmond, with a minor in Business Administration. She also holds a BFA in Graphic Design from the Savannah College of Art and Design. She’s smart, talented and knows how to prioritize. Her clients come first—she actually listens to what they want—her dogs come second, and way on down the list is her ego.

Michael is a triple-threat with professional experience as a writer, photographer, and website developer. He juggles image, word, and plug-in with a nimble ease that comes from practice. Michael is a ringmaster when it comes to managing projects— keeping schedules tamed, assets organized, and the lines of communication efficient—all with a concierge-like attitude that serves clients well, even when they are occasionally a bit wild.